RAP BATTLE Hotlink had just produced a music video with famous local rappers called #Geramnye. A dig at other telco providers. Celcom asked us what we could do. In classic social fashion, we produced a reaction video #Bodonye #Poyonye. TROLL MISSION. SUCCESS. We [...]

KIA CHINESE NEW YEAR Kia were struggling with their after sales image, and wanted to introduce their new initiative, Family Like Care. The challenge however, was in creating a low budget festive ad to create awareness against big budget competitor campaigns during the “primetime festive season.” [...]

ENTERTAININGLY HARD SELL Anlene was suffering from lack of affinity & relevancy amongst the young & urban segment. How would content appeal to and educate the urban youth on Anlene’s product proposition? POSITIVE WOM & INTENT TO PURCHASE The campaign generated tremendous positive [...]