MAYBANK
Hari Hari Transaksi Hati
Hard sell, but heartfelt. That was the brief for Raya’s festive campaign. To do this, we looked at each transaction not just as a transfer of funds, but as an exchange of emotions. Every deal, a story; every payment, a connection. It’s finance with feeling, turning everyday banking into scenes from a life well-lived.
<Our first AI generative campaign. Long story. Ask us about it.>
movie poster key visuals
platform specific content
![](https://d0lph1n.com/wp-content/uploads/2024/04/PRIVILEGE_GENERATIVEFILL_R-1.gif)
![iphone-front-white](https://d0lph1n.com/wp-content/plugins/divi-pixel/includes/modules/ImageShowcase/mockups/iphone-front-white.png)
![](https://d0lph1n.com/wp-content/uploads/2024/04/9x16_PREMIER_H-1.gif)
![iphone-front](https://d0lph1n.com/wp-content/plugins/divi-pixel/includes/modules/ImageShowcase/mockups/iphone-front.png)
![](https://d0lph1n.com/wp-content/uploads/2024/04/MYB_ISLAMIC_FINANCE_16x9_3-1.gif)
![macbook-front](https://d0lph1n.com/wp-content/plugins/divi-pixel/includes/modules/ImageShowcase/mockups/macbook-front.png)
![](https://d0lph1n.com/wp-content/uploads/2024/04/connect-tog-small.jpg)
![iphone-pro-front](https://d0lph1n.com/wp-content/plugins/divi-pixel/includes/modules/ImageShowcase/mockups/iphone-pro-front.png)
![](https://d0lph1n.com/wp-content/uploads/2024/04/connect-tog-big.jpg)
![macbook-front](https://d0lph1n.com/wp-content/plugins/divi-pixel/includes/modules/ImageShowcase/mockups/macbook-front.png)